A good logo is often the most important aspect of a brand identity campaign. In a world where people are bombarded with hundreds of ads daily, an exceptional logo can do wonders. A good logo with a unique idea does half the job if the design is good. We design logos that stand out and not only get your brand across, they make it unforgettable. Getting a logo wrong is very common; put too much information on a logo and it isn’t effective, make a logo too minimalistic and it doesn’t tell the viewer what the logo is for. Finding the right balance in logo designing is not easy and only the best minds have the ability to pull it off. Get in touch with us to discuss your ideas and allow us to help you make an impact.
Tell a storyA logo is more than just a symbol. It is a visual representation of your company and its values. You know what you mean to yourself and to your customers. You know what you stand for. Great quality, good support, being environment friendly or something that you lay an emphasis on can be the theme of your logo. Tell a story that resonates with you and your audience. The problem with stories is that they are often too long. We love to make them short. This is the beauty of visual art. You can summarize the most complex of concepts into a picture. Get in touch with us and tell us your story.
Make it lastA logo stays with you till the end of time or the end of your company (whichever comes first). It should be independent of time. Think of how your logo will look like 10 years from now. Designing timeless logos requires expertise and knowledge of design principles that have been governing timeless design for centuries. The golden ratio, the rule of thirds and, the rule of halves; these are the laws that determine whether a design will be ‘likeable’ to a viewer regardless of their personal bias.
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